8 questions. Under 2 minutes. A free composite Brand Erosion Index score with the priority components flagged. No exact numbers required — banded answers are fine.
Quick context
A few quick details to calibrate your benchmark.
Your score will be compared against benchmarks for your category and stage. Takes 20 seconds.
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One last step
Where should we send your full result breakdown?
Your composite BEI score, all 8 components scored, the priority remediation areas, and your recoverable revenue estimate. Free, no sales call.
We'll send your result by email and surface it on the next page now. No spam — your result, then it's yours. By submitting you agree to receive your scorecard result and occasional Intentive insights. Unsubscribe anytime.
Calculating your Brand Erosion Index
Running your numbers against your category benchmark…
Activation Drop-off
Permission Decay Rate
Repeat Purchase Erosion
Dormant Share
Unsubscribe Velocity
Promotional Intensity
Spam Complaint Rate
Click Engagement Quality
Composite BEI · Critical components · Recoverable revenue estimate